Automated merge, dedup, cleanup, and export
The merge engine aggregates data from every pipeline stage, deduplicates by domain + email identity keys, applies 14 junk-removal rules, scores confidence 0-100, and exports color-coded CRM-ready files.
Ingest data from multiple pipeline runs, exhibitor portals, enrichment outputs, and manual uploads. Auto-detect column mappings.
Merge records using Official_Domain + Email as identity keys. Priority scoring: event exhibitor (100) > directory (90) > registry (80) > search (70).
0-100 weighted score: Source Reliability +30, Domain Match +20, Structured Email +15, Corporate Email +10, verification signals +25.
Remove navigation text, UI elements, social handles misidentified as names, generic emails, placeholder contacts, and low-confidence entries.
Fuzzy dedup across sources. Match variations of company names, resolve parent/subsidiary relationships, merge duplicate contacts.
5-sheet color-coded Excel with priority tiers (HIGH/MEDIUM/LOW/SKIP) plus flat CRM CSV. Ready for Salesforce, HubSpot, or Pipedrive.
Web scraping captures noise: navigation text, UI elements, placeholder names, and generic addresses. These 14 rules clean it all automatically.
Flat CSV with standardized field names, ready for direct import.
Everything you need to know about our platform.
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